PAID SOCIAL ADVERTISING SERVICES

Social media paid advertising is one of the most effective ways of putting your brand in front of customers who don’t know it exists yet. Find out how we do it.

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Why is social media so good?

Paid Social enables businesses to start from nothing and immediately appear in front of those who are likely to care. You can interact with potential customers from day one, setting highly personalised targeting to generate and grow your sales.

As your campaign progresses, you can benefit from the powers of machine learning to reduce your spend and hit your audience with more efficiency. Our highly experienced team of experts will ensure that you get the most out of your campaigns throughout.

Build Awareness

Reach campaigns can enable you to literally reach millions with a small budget. Get your product in front of as many people who are interested from day one and give your brand the platform and recognition it deserves.

Drive Traffic

Built an amazing website, but don’t know how to get people to visit? Well structured and targeting Paid Social campaigns enable you to build a steady stream of traffic to your most important pages, driving performance over a wide range of CTAs.

Conversion Campaigns

Once you find the formula, highly optimised conversion campaigns can deliver lead after lead, and sale after sale. These are perfect for any e-commerce brand looking to reach that next level and grow their sales exponentially.

What to Expect

Wildcat Digital is a trusted paid social agency with a varied client base of all shapes and sizes. We’re the perfect social media paid advertising agency for your growing business

Organised

We believe it’s vital to work in an organised manner, utilising any and all available tools, resources, and processes to ensure that work is delivered on time and to the highest standard.

Methodical

Working hand-in-hand with strong organisation, we take a methodical approach to ensure that all clients receive the same standard of high quality work and dedication to their account, regardless of budget.

Transparent

Transparency is key to a successful agency-client relationship. That’s why you’ll be assigned a dedicated account manager who will be in regular communication with you throughout the campaign.

Innovative

We’re always on the hunt for new and innovative ways to help you punch above your weight online. Just when you think you’ve reached the peak, there’s always a way to find that little bit extra.

Commercially Focussed

Whilst Ads metrics are important to understand where we are in the process, we know that your priorities are leads, sales and return on investment.

Ethical

There are a lot of tricks that can help clients get ahead, but we will never recommend anything unethical that could get your business in hot water or harm your performance in the long run.

PAID SOCIAL ADVERTISING FAQs

Is Paid Social Media Worth It?

Paid social can reach audiences that traditional PPC methods can’t. You’ll be grabbing people’s attention when they are least expecting it. With eye-catching and well planned campaigns, you’ll find that your traffic and conversions are increasing.

If someone has gone to your website, begun a purchase and abandoned the cart at the checkout, you can begin to target these specific users with personalised ads and remind them to complete their purchase.

What is Paid Social Good For?

Paid social can be great for a huge amount of marketing objectives. During the campaign setup, you can set different goals which will optimise in your favour. For example, if you want to gain more relevant followers to your page and organic growth is slow, you could create a brand awareness campaign to boost engagement. Other objectives could be to drive traffic to your website or sales. The possibilities are endless with paid social.

What is Paid Social?

Paid social is advertising on social media. Although similar to Google Ads with an auction-type bidding system, these ads will appear the entire social media platform. This can be within the actual newsfeed, in the sidebar, during videos and even in the inbox of users.

What is the Difference Between Paid Social and Organic Social?

The main difference between paid and organic social media is that paid social adverts can appear on a user’s feed even if they don’t follow your page. Organic posts will only appear to your followers. If you’ve ever scrolled through Instagram or Facebook, you would have most likely seen your friends’ posts, as well as sponsored content in between.