SEO for Healthcare

Wildcat Digital creates winning SEO strategies tailored specifically for healthcare providers. Our experienced team will take your website from strength to strength with SEO for healthcare, helping to achieve an increase in leads through improved search rankings and more website traffic.

Physiotherapist working on a woman's arm

Why Healthcare SEO is Important

Healthcare SEO is one of the most useful tools in your marketing arsenal. Even with minimal resources and budget, SEO can have a huge impact on your business. It’s particularly useful for smaller, local businesses that operate in areas of high competition, like in healthcare. 

We know how hard it can be to compete in healthcare; you’re competing for online space against big sites such as the NHS and Healthline and, in some cases, you may also be battling public perception. But, a great SEO strategy can really help your website to punch above its weight and take its place amongst the big players in the industry.

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Our SEO Services for Healthcare Providers

There are various different SEO services that can be used to help boost a website, but not all are relevant to each and every industry. Below are the healthcare SEO services we recommend.


As a healthcare provider you need to prove your Experience, Expertise, Authority, and Trustworthiness (E-E-A-T), and strong content is the best way to do this. Our expert content team will:

  • Ensure your existing web pages are appropriately optimised for SEO
  • Create additional pages (such as blogs and landing pages) as necessary to boost SEO performance

Technical SEO

All SEO campaigns can benefit from technical SEO – it’s essential for improving the health and performance of your website. Implementation might look a little different for each and every business, but will commonly include:

  • Reviewing site security
  • Fixing indexing issues 
  • Reviewing and improving page speed
  • Reviewing and fixing duplicate content

Local SEO

As a healthcare provider, you’re likely targeting clients in your local area, therefore local SEO is crucial to your success. If your clinic is in Sheffield, an influx of traffic from the USA might look impressive but it won’t really impact your bottom line. Local SEO ensures that you get traffic from the right places; our team of SEO experts will devise an appropriate local SEO strategy utilising carefully selected local keywords and Google My Business.

What Our Clients Think

Wildcat are the only team of profession SEOers I know that viewed and recommend changes for every element of HSEDocs' digital presence. Can't recommend enough.

Simon Bennet

5* service from the team at Wildcat Digital. They have been very easy to work with and have delivered great results for us.

Shyam Rajani

This team is great. Really approachable and knowledgeable, and communication is great too.

Laura Johnson

Will and the team are incredible at what they do, trustworthy and diligent. SEO and Digital support done well is hard to find.

Tom Bell

The whole of the Wildcat team also reflect the above. Each add their expertise in an easy to understand and very approachable way.

Majid Bani

Wildcat recently completed the GA4 switchover process. I found them to be really knowledgeable, extremely helpful and they provided an excellent service.

Steph Masters
Wall Nuts

Jasmine is a pleasure to work with and makes our part of the relationship really simple.

Altitude PR

Thanks so much to Will, Molly & Beth from Wildcat who provide such attention to detail on their work. It's a pleasure to work with you all!

Chantelle Whitham

Very helpful, patient and informative. They are very proactive and diligent. Definitely recommend.

Gintaras Poskaitis

I've worked with the Wildcat team on optimising our SEO performance for the last few months and have only great things to say about them!

Christopher Freeman

They level with you to make the process so much easier to digest. The results speak for themselves, thank you for all your hard work.

Valor Property Maintenance

Wildcat are a professional team who worked hard to understand our sector and goals.

Katie Bell
Katie Bell Physiotherapy

I have really enjoyed working with Wildcat Digital. We work with them for their SEO expertise and we have seen great results.

Michael Oszmann

We have worked with Wildcat for a few years now and the service they provide is second to none. Wouldn't hesitate to recommend Wildcat Digital to anyone.

Garry Turley
Hi-Point Access

We’ve been working with Wildcat Digital for over 3 years and they continue to adapt and innovate on our campaign. When we thought performance might be about to peak they found another gear and we continue to hit record returns. We wouldn’t want to go anywhere else.

Paul Marks
Your Sexual Health

Wildcat Digital staff are all very friendly and professional, they work quickly to answer questions and have carried out great research into our market area.

Cherie Mobberley
The Early Teacher

We have worked with Wildcat since our day one. They have helped us so much with designing and sharping how our business looks through our website. Highly recommend!

Home Crowd Properties

I could not recommend them highly enough. The whole team go above and beyond and have helped deliver significant value to our brand.

Paul Adams
Knutsford Vets

Wildcat have been working on my website for a couple of months now. Already seeing good results in my website ranking after such a short time. Definitely recommend them

Joanne Taylor


Your Sexual Health

Achieving a 500% growth in organic sales

Read our case study and discover how we helped Your Sexual Health achieve a 500% growth in organic sales in just 12 months. We can help your brand do the same.

View Project

Who We Can Help


Healthcare Training Providers


Massage Therapists

Private Healthcare Clinics

Gyms & Fitness Coaches


Care Homes


Healthcare SEO Services at Wildcat Digital

If you’re interested in boosting your website with SEO, Wildcat Digital’s team of SEO experts are here to help you to punch above your weight online. Learn more about our SEO services online today, or get in touch with us to arrange a free consultation.

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