Digital PR Services

Wildcat Digital is an award-winning digital marketing agency that works hard to make your business punch above its weight online. Our Digital PR team helps businesses to raise their profile online whilst also gaining valuable backlinks to boost ranking power.

Arrange a Free Consultation

What is Digital PR?

Digital PR is a marketing tactic used to increase a brand’s online presence. It’s a widely used service that involves applying the principles of traditional PR to the modern digital landscape.

This includes promoting content, stories, brands and products in creative ways across online channels such as online newspapers and magazines, social media, blogs and websites. Such activities help to build awareness, increase industry authority and backlinks, as well as helping to drive traffic and encourage conversions.

The whole point of working with a digital PR agency is to stay ahead of the curve and make your brand unmissable – to punch above your weight online.

Why Do You Need Digital PR Services?

One of the main goals of digital PR is brand awareness and media coverage. This, of course, gets the word out about your brand but it also does wonders in helping to build authority. This coverage helps to paint your brand as an expert in the field, building trust with potential customers.

But, digital PR has a whole host of other benefits in addition to boosting brand awareness:

Driving traffic to your website
Creating leads and generating conversions
Creating organic backlinks
Boosting SEO growth

Positioning you as an industry leader, improving your E-E-A-T

Our Digital PR Services

At Wildcat Digital, we can support clients with a range of digital PR services. We work with you right from the planning and ideation stage, through to research, content writing, outreach, pitching and reporting. Our services include:

PR Campaigns

We can create a range of digital PR campaigns that get your brand seen. This includes product launches, awareness campaigns, data-driven campaigns and more.

Link Building

Our digital PR services can help to boost your backlink profile. SEO and digital PR go hand-in-hand. Backlinks help to boost your domain authority and help content to rank better.

Reactive PR

We can help to build your authority in the industry, putting you at the centre of what’s happening through creative content, thought leadership, commentary and more.

Content Marketing

Our expert content team will help you to create content that positions you as an industry leader. This will naturally drive traffic and gain organic backlinks to your site.

What Our Clients Think

Wildcat Digital staff are all very friendly and professional, they work quickly to answer questions and have carried out great research into our market area.

Cherie Mobberley
The Early Teacher

Wildcat are a professional team who worked hard to understand our sector and goals.

Katie Bell
Katie Bell Physiotherapy

I could not recommend them highly enough. The whole team go above and beyond and have helped deliver significant value to our brand.

Paul Adams
Knutsford Vets

They level with you to make the process so much easier to digest. The results speak for themselves, thank you for all your hard work.

Valor Property Maintenance

Over the past 12 months Libby has massively helped imagine our paid ads account and given us a great understanding of how Google Ads actually work, and understanding how to analyse the change in metrics. Libby is great at explaining all technical aspects of Google Paid ads and also comes across as genuine and truthful when talking about realistic expectations on campaigns.

Joe Walker
Retail Sales & Administration Manager, Sheffield Window Centre

This team is great. Really approachable and knowledgeable, and communication is great too.

Laura Johnson

I have really enjoyed working with Wildcat Digital. We work with them for their SEO expertise and we have seen great results.

Michael Oszmann

We have worked with Wildcat for a few years now and the service they provide is second to none. Wouldn't hesitate to recommend Wildcat Digital to anyone.

Garry Turley
Hi-Point Access

We have worked with Wildcat since our day one. They have helped us so much with designing and sharping how our business looks through our website. Highly recommend!

Home Crowd Properties

Wildcat are the only team of profession SEOers I know that viewed and recommend changes for every element of HSEDocs' digital presence. Can't recommend enough.

Simon Bennet
HSEDocs

Wildcat have been working on my website for a couple of months now. Already seeing good results in my website ranking after such a short time. Definitely recommend them

Joanne Taylor

Very helpful, patient and informative. They are very proactive and diligent. Definitely recommend.

Gintaras Poskaitis
NetCov

I've worked with the Wildcat team on optimising our SEO performance for the last few months and have only great things to say about them!

Christopher Freeman

Thanks so much to Will, Molly & Beth from Wildcat who provide such attention to detail on their work. It's a pleasure to work with you all!

Chantelle Whitham
NEBRC

The whole of the Wildcat team also reflect the above. Each add their expertise in an easy to understand and very approachable way.

Majid Bani

Wildcat recently completed the GA4 switchover process. I found them to be really knowledgeable, extremely helpful and they provided an excellent service.

Steph Masters
Wall Nuts

Jasmine is a pleasure to work with and makes our part of the relationship really simple.

Altitude PR

We’ve been working with Wildcat Digital for over 3 years and they continue to adapt and innovate on our campaign. When we thought performance might be about to peak they found another gear and we continue to hit record returns. We wouldn’t want to go anywhere else.

Paul Marks
Your Sexual Health

Will and the team are incredible at what they do, trustworthy and diligent. SEO and Digital support done well is hard to find.

Tom Bell
DrinkWell

5* service from the team at Wildcat Digital. They have been very easy to work with and have delivered great results for us.

Shyam Rajani

Our Work

Achieving a 500% growth in organic sales

Your Sexual Health

Our SEO Strategy Helped Improve Organic Traffic by 147% to Service Pages Within 12 Months

Centric HR

View all case studies

Digital PR FAQs

Is Digital PR Important for SEO?

Digital PR isn’t always a part of an SEO strategy but it can have a huge impact on the success of an SEO campaign. Digital PR naturally drives traffic to your website, but it also creates authority and builds backlinks – both of which are important for a successful SEO campaign.

What’s the Difference Between PR and Digital PR?

PR and digital PR have similar goals and motivations but differ in the channels they use. One of the main aims of both is to raise brand awareness and drive sales. However, traditional PR does this via print publications like newspapers and magazines, TV, radio, and other offline channels. Digital PR uses online channels such as online publications, websites, blogs and social media.