Wildcat improved Centric HR’s website structure by removing various unnecessary location pages that we believed were causing rankings problems. Doing this has resulted in an improvement of location-based rankings and organic traffic.
The majority of Centric HR’s improvements to traffic has come from blog content, however when you compare that to non-blog traffic, there is an obvious correlation between them.
Blog traffic increased by 788% and service page traffic increased by 147.5% within the first 12 months of the campaign, likely due to an increase in overall domain authority as a result of the addition of high quality blog content.

A key CTA on the Centric HR website reported an 80% conversion rate when users actually made an enquiry, however, they were struggling to get users that far. Wildcat came in and optimised the site for conversions, adding CTA buttons throughout and adding conversion tracking which allowed us to understand how visitors used the site. In time, this led to a significant increase in enquiries and therefore conversions.

Annie Buckley
Fourth Wall
Altitude PR
Nigel Sanderson
Mens Minds Matter
Joe Walker
Sheffield Window Centre
Shyam Rajani
Michael Oszmann
Phil Hudson
Ayce Solutions
Paul Francis
Jarvale Construction
Home Crowd Properties
Masie Kearns
iClean
Tom Bell
DrinkWell
Valor Property Maintenance
Chantelle Whitham
NEBRC
Roan Heming
Human Hub
Yashi Paswan
DotFilms
Daneka Taylor
The Polycarbonate Store
Simon Bennet
HSEDocs
Katie Bell
Katie Bell Physiotherapy
Gintaras Poskaitis
NetCov
Nova Lecterns
Steph Masters
Wall Nuts
Paul Adams
Knutsford Vets
Majid Bani
Joanne Taylor
Anu Oladokun
Crest Surveyors
Darcie Hall
Plumlife
Julie Fountain
Beach Art Glass
Garry Turley
Hi-Point Access
Paul Marks
Your Sexual Health
Christopher Freeman
Laura Johnson
Cherie Mobberley
The Early Teacher
Andy Roberts
Changing Outcomes
Centric HR has both operational and strategic HR expertise across both public and private sectors and a proud reputation for providing people solutions for executive teams, encompassing complex, sensitive and often contentious employment casework, as well as challenging workforce projects.