What We Did

Local SEO

Wildcat improved Centric HR’s website structure by removing various unnecessary location pages that we believed were causing rankings problems. Doing this has resulted in an improvement of location-based rankings and organic traffic.

  • Removed irrelevant location pages such as London, Manchester and Leeds, but kept the Birmingham, and Staffordshire pages which they wanted to rank for
  • Optimised the homepage for Staffordshire keywords
  • Added organisation schema to the homepage
  • Optimised Google My Business profile as they previously weren’t appearing when people searched Centric HR in Google

Blog Content

The majority of Centric HR’s improvements to traffic has come from blog content, however when you compare that to non-blog traffic, there is an obvious correlation between them.

Blog traffic increased by 788% and service page traffic increased by 147.5% within the first 12 months of the campaign, likely due to an increase in overall domain authority as a result of the addition of high quality blog content.

C-HR Traffic

Conversion Optimisation

A key CTA on the Centric HR website reported an 80% conversion rate when users actually made an enquiry, however, they were struggling to get users that far. Wildcat came in and optimised the site for conversions, adding CTA buttons throughout and adding conversion tracking which allowed us to understand how visitors used the site. In time, this led to a significant increase in enquiries and therefore conversions.

CHR Health Check CTA

Wildcat Digital are great at explaining all technical aspects of Google Paid ads and also comes across as genuine and truthful when talking about realistic expectations on campaigns.

Joe Walker
Sheffield Window Centre

We have worked with Wildcat for a few years now and the service they provide is second to none. Wouldn't hesitate to recommend Wildcat Digital to anyone.

Garry Turley
Hi-Point Access

Wildcat are a professional team who worked hard to understand our sector and goals.

Katie Bell
Katie Bell Physiotherapy

Website traffic and sales are great! The increase in website orders, phone calls and phone orders has been really significant so I'm already convinced that you're doing an excellent job!

Nova Lecterns

Wildcat have offer a professional and comprehensive service. All the team communicate fantastically well and they explain things in a way that are easy to understand.

Andy Roberts
Changing Outcomes

Wildcat are the only team of profession SEOers I know that viewed and recommend changes for every element of HSEDocs' digital presence. Can't recommend enough.

Simon Bennet
HSEDocs

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Nik Byrne
Impact Plasterers

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Michael Oszmann

We’ve had such a positive experience working with WildCat Digital at Men’s Minds Matter. From the very beginning, they took the time to really understand who we are, what we stand for, and the challenges we face as a rapidly growing non-profit organisation. Their SEO work has been outstanding — helping us enhance our online presence and raise awareness of our cause in a meaningful way.

Nigel Sanderson
Mens Minds Matter

I've worked with the Wildcat team on optimising our SEO performance for the last few months and have only great things to say about them!

Christopher Freeman

Will and the team are incredible at what they do, trustworthy and diligent. SEO and Digital support done well is hard to find.

Tom Bell
DrinkWell

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Valor Property Maintenance

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Paul Adams
Knutsford Vets

5* service from the team at Wildcat Digital. They have been very easy to work with and have delivered great results for us.

Shyam Rajani

Wildcat Digital staff are all very friendly and professional, they work quickly to answer questions and have carried out great research into our market area.

Cherie Mobberley
The Early Teacher

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Yashi Paswan
DotFilms

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Amelia Russell
LD Roofing

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Paul Marks
Your Sexual Health

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Anu Oladokun
Crest Surveyors

Thanks to the excellent team at Wildcat Digital! After around a year of working together I can say that everyone has been most helpful, knowledgeable and great to work with!

Julie Fountain
Beach Art Glass

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Home Crowd Properties

Excellent support and very attentive. Wildcat really take time to understand our business and its needs.

Paul Francis
Jarvale Construction

This team is great. Really approachable and knowledgeable, and communication is great too.

Laura Johnson

We at Ayce Solutions have been working with Wildcat digital for over a year now and we have nothing but good words to say about them, from the initial meeting all the way upto present day they have been great, always keeping us updated as to what is happening, Andy who has been our point of contact has been brilliant, nothing is too much trouble and we have a zoom meeting every month to catch up on the months events and discuss what's next. All in all I would highly recommend Wildcat digital.......a great company to work with. Thank you everyone

Phil Hudson
Ayce Solutions

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Masie Kearns
iClean

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Altitude PR

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Daneka Taylor
The Polycarbonate Store

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Joanne Taylor

The whole of the Wildcat team also reflect the above. Each add their expertise in an easy to understand and very approachable way.

Majid Bani

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Annie Buckley
Fourth Wall

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Gintaras Poskaitis
NetCov

Over the last year we’ve been working with Wildcat Digital on our SEO at Plumlife Homes, and the results have been fantastic. Our account manager, Paul, has been great - always proactive and clear in his communication. We’ve seen noticeable improvements in our search rankings and organic website traffic since partnering with Wildcat and would highly recommend them for anyone looking to strengthen their digital marketing.

Darcie Hall
Plumlife

Wildcat recently completed the GA4 switchover process. I found them to be really knowledgeable, extremely helpful and they provided an excellent service.

Steph Masters
Wall Nuts

I highly recommend wildcat digital. They help me tremendously in the growth of my SEO.

Roan Heming
Human Hub

Thanks so much to Will, Molly & Beth from Wildcat who provide such attention to detail on their work. It's a pleasure to work with you all!

Chantelle Whitham
NEBRC

SEO for HR

Centric HR

Centric HR has both operational and strategic HR expertise across both public and private sectors and a proud reputation for providing people solutions for executive teams, encompassing complex, sensitive and often contentious employment casework, as well as challenging workforce projects.