SEO for Education

Whether you’re a school, college or university, getting yourself out there online is crucial when 97% of people rely on the internet to find local businesses. Our team of SEO experts will help you to grow your website with tailored SEO services that improve search rankings, boost your brand’s online visibility and increases new student registrations.

Student writing in a notebook on a wooden table

Why is SEO for Schools & Other Educational Institutions Important?

Whatever your educational speciality, SEO is one of the best tools in your marketing toolbox. You might think it’s a waste of time or money, especially if you’re already spending on other marketing efforts, but if you want to get noticed online, SEO is crucial in the modern digital landscape. Here are just a few statistics that highlight how important SEO is for local businesses like yours:

  • 97% of people rely on the internet to find local businesses
  • 76% of people who conduct a local search will visit a business within 24 hours.
  • 28% of those search results will also result in a conversion!

Even with a small budget, SEO can achieve remarkable results. You just need to have a little bit of patience and have a strong strategy in place. But that’s where Wildcat Digital come in. We’ll help you to punch above your weight online with a range of tailored SEO services for the education sector.

Our SEO Services for Educational Institutions

SEO isn’t a one-size-fits-all tool. It has to be carefully considered against each and every business, the industry it operates in, and other individual factors. As such, some SEO services are more suitable to some companies than others. Below you’ll find the SEO services that we find works best for educational institutions.

Local SEO

As an educational institution, chances are that location is a key factor for your customers. As such, we place a large focus on local SEO in order to make your website discoverable for local keywords. We also recommend implementing Google My Business to ensure that your business appears on Google searches, on map features, and on business listings.

Content/On-Page SEO

Operating in the world of education means that you need to showcase Experience, Expertise, Authority and Trustworthiness (E-E-A-T) across your website. We do this through your content and other on-page factors, taking every opportunity to highlight why users should choose you over your competitors.

Mobile SEO

An important factor to consider when optimising your website is that, these days, most people browse the internet on mobile devices, particularly when searching for local businesses. As such, we’ll make sure that your website is user-friendly on mobile. This includes navigation, page layout, and page speed.

SEO Case Studies

What Our Clients Think

We have worked with Wildcat for a few years now and the service they provide is second to none. Wouldn't hesitate to recommend Wildcat Digital to anyone.

Garry Turley
Hi-Point Access

Jasmine is a pleasure to work with and makes our part of the relationship really simple.

Altitude PR

This team is great. Really approachable and knowledgeable, and communication is great too.

Laura Johnson

The whole of the Wildcat team also reflect the above. Each add their expertise in an easy to understand and very approachable way.

Majid Bani

Wildcat have been working on my website for a couple of months now. Already seeing good results in my website ranking after such a short time. Definitely recommend them

Joanne Taylor

Over the past 12 months Libby has massively helped imagine our paid ads account and given us a great understanding of how Google Ads actually work, and understanding how to analyse the change in metrics. Libby is great at explaining all technical aspects of Google Paid ads and also comes across as genuine and truthful when talking about realistic expectations on campaigns.

Joe Walker
Retail Sales & Administration Manager, Sheffield Window Centre

Wildcat are a professional team who worked hard to understand our sector and goals.

Katie Bell
Katie Bell Physiotherapy

They level with you to make the process so much easier to digest. The results speak for themselves, thank you for all your hard work.

Valor Property Maintenance

I have really enjoyed working with Wildcat Digital. We work with them for their SEO expertise and we have seen great results.

Michael Oszmann

5* service from the team at Wildcat Digital. They have been very easy to work with and have delivered great results for us.

Shyam Rajani

Wildcat recently completed the GA4 switchover process. I found them to be really knowledgeable, extremely helpful and they provided an excellent service.

Steph Masters
Wall Nuts

I've worked with the Wildcat team on optimising our SEO performance for the last few months and have only great things to say about them!

Christopher Freeman

We’ve been working with Wildcat Digital for over 3 years and they continue to adapt and innovate on our campaign. When we thought performance might be about to peak they found another gear and we continue to hit record returns. We wouldn’t want to go anywhere else.

Paul Marks
Your Sexual Health

Thanks so much to Will, Molly & Beth from Wildcat who provide such attention to detail on their work. It's a pleasure to work with you all!

Chantelle Whitham

Very helpful, patient and informative. They are very proactive and diligent. Definitely recommend.

Gintaras Poskaitis

Will and the team are incredible at what they do, trustworthy and diligent. SEO and Digital support done well is hard to find.

Tom Bell

We have worked with Wildcat since our day one. They have helped us so much with designing and sharping how our business looks through our website. Highly recommend!

Home Crowd Properties

I could not recommend them highly enough. The whole team go above and beyond and have helped deliver significant value to our brand.

Paul Adams
Knutsford Vets

Wildcat Digital staff are all very friendly and professional, they work quickly to answer questions and have carried out great research into our market area.

Cherie Mobberley
The Early Teacher

Wildcat are the only team of profession SEOers I know that viewed and recommend changes for every element of HSEDocs' digital presence. Can't recommend enough.

Simon Bennet

Who We Can Help


Colleges & 6th Forms


CPD Providers

Educational eCommerce Businesses

Pre-Schools and Nurseries

SEO for Educational Institutions with Wildcat Digital

If you’re interested in boosting your website with SEO, enlist specialist help from our experienced team at Wildcat Digital. We’re here to grow your online presence and help you to punch above your weight online, whatever your SEO goals. Learn more about our SEO services today, or get in touch with us to arrange a free consultation.

Arrange a Consultation