SEO for HR

Whether you’re a HR Consultant, offer HR Outsourcing or provide other specialist HR services, your business is vital for other businesses that need a little help in the HR department. But, they need to know that you exist! That’s where strategic SEO and Wildcat Digital come in. Our team of SEO experts will help you to build your online presence, improve keyword rankings, boost traffic and, ultimately, drive custom.

2 women in work meeting around a standing desk

Why is SEO for HR Important?

HR is an incredibly competitive industry online and, as such, it is highly unlikely that you’ll just luck into first, or even second-page rankings without optimising your website for SEO. SEO is one of the biggest tools in your modern marketing toolbox which can yield strong results including improved search rankings, an increase in traffic, and more valuable leads/conversions. 

In an increasingly digital world, HR SEO is key to gaining new customers. But, it’s important to recognise that SEO isn’t one-size-fits-all. At Wildcat Digital, we tailor each and every SEO campaign to both your industry and your specific goals in order to achieve meaningful results that impact your bottom line. 

Our HR SEO Services

SEO is not a one-size-fits-all fix; there are a variety of different SEO services available, some of which are more suitable to HR businesses than others. 

Technical SEO

There aren’t many websites that wouldn’t benefit from technical SEO.  It is essential for improving the health of your website and ensuring that Google can both find and crawl your site. Various elements of technical SEO should also help to improve your website’s domain authority and positively impact search rankings over time. We’ll review:

  • Page indexing and crawlability;
  • URLS and redirects;
  • Security;
  • Site speed;
  • Mobile usability;
  • & more

Content/On-Page SEO

One of the best ways to tackle high competition industries like HR is through the use of strong content. Well written content can have a huge impact on how a page ranks, it just needs to follow a few best practices, but this is where our team of experienced content writers come in. 

We’ll ensure that your content follows SEO best practices including following a sensible structure, featuring carefully chosen keywords in the right places, linking around your website, and showcasing E-A-T (Expertise, Authority, Trustworthiness) at every opportunity.

Local SEO

Whilst not always the case, many HR companies operate locally, particularly if they have a focus on recruitment. As such, local SEO may be a key SEO strategy for some HR companies. 

In this case, we’ll optimise your website for local keywords (e.g. HR Consultants Sheffield), as well as implementing Google My Business. This opens up the potential for your business to rank on Places (the map that features relevant local businesses for a given keyword). If you’re listed here, you’ll likely be listed above the top ranking results, just below the ads. 

Testimonials

They level with you to make the process so much easier to digest. The results speak for themselves, thank you for all your hard work.

Valor Property Maintenance

We’ve been working with Wildcat Digital for over 3 years and they continue to adapt and innovate on our campaign. We wouldn’t want to go anywhere else.

Paul Marks
Your Sexual Health

Very reactive in their response times, great communication in all aspects, friendly and welcoming team.

Masie Kearns
iClean

Wildcat are the only team of profession SEOers I know that viewed and recommend changes for every element of HSEDocs' digital presence. Can't recommend enough.

Simon Bennet
HSEDocs

Excellent support and very attentive. Wildcat really take time to understand our business and its needs.

Paul Francis
Jarvale Construction

We at Ayce Solutions have been working with Wildcat digital for over a year now and we have nothing but good words to say about them, from the initial meeting all the way upto present day they have been great, always keeping us updated as to what is happening, Andy who has been our point of contact has been brilliant, nothing is too much trouble and we have a zoom meeting every month to catch up on the months events and discuss what's next. All in all I would highly recommend Wildcat digital.......a great company to work with. Thank you everyone

Phil Hudson
Ayce Solutions

Wildcat Digital are great at explaining all technical aspects of Google Paid ads and also comes across as genuine and truthful when talking about realistic expectations on campaigns.

Joe Walker
Sheffield Window Centre

We've been really impressed by the proactive and friendly nature of the team and have seen really good results since working with Wildcat.

Annie Buckley
Fourth Wall

5* service from the team at Wildcat Digital. They have been very easy to work with and have delivered great results for us.

Shyam Rajani

Will and the team are incredible at what they do, trustworthy and diligent. SEO and Digital support done well is hard to find.

Tom Bell
DrinkWell

Wildcat have been working on my website for a couple of months now. Already seeing good results in my website ranking after such a short time. Definitely recommend them

Joanne Taylor

We have worked with Wildcat for a few years now and the service they provide is second to none. Wouldn't hesitate to recommend Wildcat Digital to anyone.

Garry Turley
Hi-Point Access

We are very happy with our partnership with Wildcat. Our account manager is proactive in identifying areas that maybe beneficial to our business and providing ongoing support to help us achieve meaningful results.

Anu Oladokun
Crest Surveyors

This team is great. Really approachable and knowledgeable, and communication is great too.

Laura Johnson

I've worked with the Wildcat team on optimising our SEO performance for the last few months and have only great things to say about them!

Christopher Freeman

Thanks so much to Will, Molly & Beth from Wildcat who provide such attention to detail on their work. It's a pleasure to work with you all!

Chantelle Whitham
NEBRC

I have really enjoyed working with Wildcat Digital. We work with them for their SEO expertise and we have seen great results.

Michael Oszmann

We’ve had such a positive experience working with WildCat Digital at Men’s Minds Matter. From the very beginning, they took the time to really understand who we are, what we stand for, and the challenges we face as a rapidly growing non-profit organisation. Their SEO work has been outstanding — helping us enhance our online presence and raise awareness of our cause in a meaningful way. What has impressed us just as much, though, is how much they’ve gone above and beyond SEO. The team have supported us with PR opportunities and even contributed to fundraising efforts, showing genuine care and commitment to the work we do. It’s rare to find an agency that brings not only expertise and professionalism but also heart and empathy. I work closely with Jamie, who has been brilliant throughout. He’s approachable, proactive, and always willing to share ideas or put in the extra effort to get things done. It feels like having an extension of our own team, rather than just an external agency. We’re really grateful for everything WildCat Digital have done and continue to do for us. If you’re looking for a digital partner who delivers excellent results and truly invests in your success, we couldn’t recommend them more highly.

Nigel Sanderson
Mens Minds Matter

Wildcat really makes life easy with their simple yet well structured way of working. They have been the only team so far to understand what we really wanted out of our digital efforts.

Yashi Paswan
DotFilms

We've been working with Wildcat for less than a year, and the results have been fantastic! They've been proactive, helpful, and a pleasure to work with. Special shout-out to our account manager, Jasmine, who has been amazing—super responsive and always goes the extra mile for us. Highly recommend them for anyone looking to boost their online presence!

Daneka Taylor
The Polycarbonate Store

Wildcat have offer a professional and comprehensive service. All the team communicate fantastically well and they explain things in a way that are easy to understand.

Andy Roberts
Changing Outcomes

Thanks to the excellent team at Wildcat Digital! After around a year of working together I can say that everyone has been most helpful, knowledgeable and great to work with!

Julie Fountain
Beach Art Glass

We're still seeing excellent rankings which are delivering leads and opportunities. Jamie is competent, helpful and good to work alongside

Altitude PR

The whole of the Wildcat team also reflect the above. Each add their expertise in an easy to understand and very approachable way.

Majid Bani

Over the last year we’ve been working with Wildcat Digital on our SEO at Plumlife Homes, and the results have been fantastic. Our account manager, Paul, has been great - always proactive and clear in his communication. We’ve seen noticeable improvements in our search rankings and organic website traffic since partnering with Wildcat and would highly recommend them for anyone looking to strengthen their digital marketing.

Darcie Hall
Plumlife

Wildcat Digital staff are all very friendly and professional, they work quickly to answer questions and have carried out great research into our market area.

Cherie Mobberley
The Early Teacher

I highly recommend wildcat digital. They help me tremendously in the growth of my SEO.

Roan Heming
Human Hub

Very helpful, patient and informative. They are very proactive and diligent. Definitely recommend.

Gintaras Poskaitis
NetCov

Wildcat are a professional team who worked hard to understand our sector and goals.

Katie Bell
Katie Bell Physiotherapy

We have worked with Wildcat since our day one. They have helped us so much with designing and sharping how our business looks through our website. Highly recommend!

Home Crowd Properties

Website traffic and sales are great! The increase in website orders, phone calls and phone orders has been really significant so I'm already convinced that you're doing an excellent job!

Nova Lecterns

Wildcat recently completed the GA4 switchover process. I found them to be really knowledgeable, extremely helpful and they provided an excellent service.

Steph Masters
Wall Nuts

I could not recommend them highly enough. The whole team go above and beyond and have helped deliver significant value to our brand.

Paul Adams
Knutsford Vets

h

Centric HR

Our SEO Strategy Helped Improve Organic Traffic by 147% to Service Pages Within 12 Months

Centric HR came to Wildcat Digital  after having a problem with loss of search engine rankings. They wanted to regain their rankings and traffic, and if possible, further improve these metrics to increase their conversion rate from the website. After previously using SEO tools that weren’t very successful, and gave manipulated data, Centric HR chose Wildcat to create and run a campaign.

View Project

Who We Can Help

HR Outsourcing Companies

HR Consultancy Companies

Payroll Providers

HR Software Providers

SEO for HR with Wildcat Digital

If you’re interested in boosting your website with SEO, enlist specialist help from our experienced team at Wildcat Digital. We’re here to grow your online presence and help you to punch above your weight online, whatever your SEO goals. Learn more about our SEO services today, or get in touch with us to arrange a free consultation.

Arrange Free Consultation